Media Creation

Explore forms of new media and create something useful or fun.

Learning Objectives

Utilizing new media tools, students will create two pieces of original content.
In a blog post, students will publish and describe at least one piece of original media content.
In a blog post, students will explore and assess the applications of various forms of media to a classroom environment.
In a blog post, students will reflect on the implications of educators becoming media creators.

Raindrop.io tag: onidmedia

Introduction

Previous versions of this assignment focused on creating podcasts. I want to expand this to new forms of media. The only firm requirements of this assignment are:

Create two media products (video, slideshow, podcast, VR experience) using a tool or platform that you are unfamiliar with.
Publish as least one of these to your blog and optionally to other outlets such as Twitter or YouTube.
The finished product lives at a static link (this probably rules out tools like Snapchat).
The media is created by you.

There are no length requirements, on the high or low end, but do pay attention to the conclusions of some of the week’s readings as you decide on what length you create.

If you are a practicing classroom teacher, you can probably get some ideas from your students. Tools might include: Instagram, YouTube, Kaltura, podcasts, PlayPosit, EduPuzzle or others.

A group of old media types including a CRT television display, stacks of records, and tapes.

Readings

- EDUCAUSE Learning Initiative (2012). 7 Things you should know about flipped classrooms. EDUCAUSE Creative Commons. Retrieved from: https://library.educause.edu/-/media/files/library/2012/2/eli7081-pdf.pdf
- Hibbert, M. C. (2014). What Makes an Online Instructional Video Compelling?.

Optional Readings & Resources

Media creation is an area of expertise for me, and I have conducted a fair amount of research on my own. I am selfishly sharing resources that I have created as a result of this research. Much of it has been designed with an audience of educators in mind and a great deal of it will contain answers to likely questions.

Crafting Video for Instruction

Assessing Video Content

Caption your course videos to benefit everyone

Create dynamic video presentations with Kaltura CaptureSpace

Instructions

Create two pieces of media, one simple and rough and one planned and refined. You will publish at least the polished one in your portfolio. Use tools or platforms that you have not used before. You may use different tools for each piece.

The how of creation is up to you, and I encourage you to seek out resources and tools on your own as you begin this process. I have included several in the additional readings section. I am available for suggestions or consultation, but the actual process of creation is yours.

First, Do it Badly

This assignment originally asked you to create two original polished pieces of media content. I have changed this. I would like you to create one extremely rough, simple draft, and share this with your cohort in the Slack #av-club channel early on in the week. You may post it to public channels if you like, but the point is for it to be a rough cut, and not very serious. After doing this first, and maybe learning a few things, I would like you to create a different piece of media that is a bit more well-planned, refined and edited, for the public eye.

I am operating from a somewhat defensible pedagogical position in asking you to do something badly. It reduces the stakes of the activity and allows you to familiarize yourself with new tools without feeling the need to be perfect from the start. Here are two examples that I can share from my own practice, the first done *badly* and the second done more polished (half a dozen drafts and several weeks later).

Bad Version: Early Draft

Final Version: Good Enough to Share

Planning the Polished Version

For your polished media product, define the following before you begin creating. You will also want to include this information in your final post:

Who is your audience?

K-12 students? K12 teachers? Post-secondary teachers?

What is the purpose?

To introduce a concept? To give directions? To increase your presence as an instructor? Why does this piece of media exist?

What is the tool you chose and why did you choose it?

Give us a brief description of the tool you chose to use and why. If you used more than one tool in the creation process (you edited it in Adobe Premiere Clip and published to YouTube) that is fine, just mention the process.

What is the potential?

Describe the potential for media creation in K-12 or post-secondary teaching and learning. How can you or other teachers improve teaching practice through media creation? What are some of the pitfalls or unrealistic expectations that might be set by educators creating media?

Publication

In publishing your post, be sure to do the following:

Embed the media into your post. If this is not possible due to the tool’s or WordPress’ security limitations, please make note of this and share a direct link. You can include a screenshot and hotlink from that as a way to make your blog post more visually appealing.
Include accurate captions or transcripts (at least for the polished product).
Post a 500+ word reflection on the process of creation, answering the questions above.

Scoring Guide

	Emerging	Developing	Meets Expectations	Exceeds Expectations
Writing Standards	Assignment not completed.	Spelling, style, or usage errors are present; APA styles for references and citations are not followed.	No spelling or usage errors are present; APA styles for references and citations are followed.	No spelling or usage errors are present; APA styles for references and citations are followed.
Technical	Assignment not completed.	Audio is unclear or muffled; Video quality is poor or poorly lit; Presentation is unrehearsed or unprofessional; transcripts are not published or published with inaccuracies.	Audio is clear and easy to understand; Video quality is moderate; Audio levels are even; Presentation appears rehearsed with no mistakes; Transcripts are published and accurate.	Audio is clear and easy to understand; Music or background audio is edited for clear integration with the voice track; Intro and outro music are included; Video quality is outstanding and well-lit; Presentation is professional and well-delivered. Transcripts are published and accurate.
Content	Assignment not completed.	Content is not appropriate for the assignment; content is not appropriately targeted to the intended audience	Content meets requirements of assignment; content is appropriately targeted to the intended audience	Content meets requirements of assignment; Original commentary or observations are present; content is appropriately targeted to the intended audience
Reflection	Assignment not completed.	Reflection is incomplete; An understanding of the process of media creation is not evidenced; Potential for media creation in K-12 or post-secondary teaching and learning is not clear.	Reflection is complete but limited; An understanding of the process of media creation is evidenced but lacks depth; Potential for media creation in K-12 or post-secondary teaching and learning is stated but explanation is short or shallow.	Reflection is thorough and thoughtful; an understanding of the processes involved in creating educational media is evidenced; student understands and clearly articulates the potential for media creation in K-12 or post-secondary teaching and learning.